


Most web designers care about code and design. Most lead gen guys care about traffic and conversion.
Neither thinks about the other.
I'm the rare thing in between - a lead gen specialist who's obsessed with design.
Someone who understands CRO, the customer journey, and how to build a back-end system that runs the whole thing.
The result: A site that looks like your best marketing and performs like it too, built inside HighLevel so everything talks to each other from day one.
12 years in the game. Hundreds of funnels and sites. $300M in documented revenue. And a genuine obsession with building things that convert.




Before a single pixel is designed, we get clear.
60-minute Workshop where we lock in your people, your product, your process, and your profit path.
Who you're talking to, what moves them, and exactly what action the site needs to drive.
Most sites fail because they skip this step. They build something that looks great but speaks to nobody in particular.
You walk away with total clarity on the messaging before anything gets built.

Site built from the ground up inside HighLevel. No templates.
Every element designed around your customer journey - conversion principles and visual design working together.
But it's not just a site. The full back-end gets built at the same time.
Pipelines, automations, forms, calendars, follow-up sequences. Every lead captured, tracked, and nurtured automatically.
One build. One system. Nothing wasted.
Site goes live. Fast.
SEO handled - redirects locked in, rankings protected, nothing breaks.
If you're consolidating your tech stack, integrations get built so everything that needs to stay, stays. Everything that can be replaced, gets replaced.
Most builds are live within a week. Complex migrations, two at most.
You get a clear timeline upfront. No "it'll be ready soon." No blown-out deadlines.
Just a site that's live, a system that works, and a business that runs smoother from day one.

"Chris took time to understand the needs of the business from start to finish. From our website, forms, calendars, workflows and pipelines - he's built a system that captures our business perfectly."

Wallace Advocates

"One quick convo with Chris and he'd taken our brand by the balls. In less than a two weeks he brought the whole site to life and now everything looks, feels, and performs the best it has in years."

Green Room Futures



"Working with Chris has been one of the best decisions I’ve made for my business! I still get comments on the layout, the flow and the ease of use. Exactly what I wanted - clean, intuitive. He just gets it."

Finance With Kobe
30 minutes. We look at where you're at, what you need, and whether we're a fit to build something great.
No pitch. No pressure. Just clarity.

Hatch a plan
Walk away with absolute clarity, whether we work together or not.
Two things: first, I'm not a web dude - I'm a lead gen strategist who builds sites. The difference matters. Second, you'll own it, understand it, and be able to update it yourself. No $200/hour invoices every time you need to change a headline.
You won't. SEO migration is handled carefully - redirects set up, metadata transferred, rankings protected. I've migrated dozens of sites. It's part of the process, not an afterthought.
Training is built in. Once the system is live, I walk your team through everything - no jargon, just practical "here's how you do X." Once it's set up properly, HighLevel is surprisingly intuitive.
Most builds are live within a week. Complex migrations with heavy integrations might take two. Either way, you get a clear timeline upfront.
60 minutes for the kickoff workshop and feedback on mockups. That's it. I handle the rest.
“I've been in this industry a long time and the work he did blew our numbers out of the water”

Nicholas Kusmich
The Council | Marketing Coach
"Chris's work is impeccable. Problem solving, brilliant. Ability to identify holes, excellent.”

Adam Sowden
Financial Marketing Coach
“After one call, Chris re packaged my IP in a way that dissolved buyer objections on the spot."

Jonathan Creek
Virable | Video Coach
"Chris is my go-to guy for design. I just want to say thank you for all that you do, your work is excellent."

Nick Unsworth
Life On Fire | Life Coach
"He's 100% committed to my brand and are genuinely excited to see my business succeed. And the results speak for themselves!"

Lauren Siliato
Moolk | Feedwear Brand
"The best we've worked with! Hands down. An incredible way of understanding your product & creating high converting pages."

Run Samarakoon
Cosmetic Avenue | Clinic
Your best IP to get pre-sold leads landing on your calendar day in, day out.
Meta & Google ads, assets, and ops. The whole machine - not just the campaigns.
Sites tailored to pre-sell on autopilot, built inside a CRM that runs your business.

Common sense marketing for coaches, educators and service professionals who want more calls booked with pre-sold leads.
© 2026 Chris Murray. All rights reserved
Trading as Lead Republic Pty Ltd | ACN: 632 790 713